https://tuanbaykut.com/work daily 1.0 2025-06-04 https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1548595800547-5O1EG3R4FSXZ6UH96FEW/Screen+Shot+2019-01-27+at+16.29.40.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1548608582962-ZF30NN57XTG4IBPL8LXU/Screen+Shot+2019-01-27+at+20.02.20.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790166897-KDD126KRNRE3CS1I9WHW/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790266297-W5IKYNB2IR1NQKLSXSCR/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790295598-7E459GHDT2OG2E7UURTS/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790476747-E9KAEZYW212EE8M6BB2Q/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790497219-FD0X9C75ZYI3SAVQRRIY/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790577792-9DPFLIKK9A1BQNLZA7LP/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790732687-K6CTOHTOE6HLG4DLTKWY/Screen+Shot+2019-02-10+at+12.25.13.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790780300-9PQKHI8KARKBWQLDY1F2/fist.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790836367-ETT6XTSRCA5KI8SBRY83/_unicef.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549790943337-5PP7A9SV6NYDDZDOC3O9/Screen+Shot+2019-02-10+at+12.28.57.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549791018304-L2NVPPFY5N5QJW85FOIJ/_bebegimlebuyuyorum.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549791038864-Y4BCZ0I8HFURQUDI5KUD/_hamilelikserisi.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549791055689-HXNPDYRRWKYW55UHVZLB/bg.jpg Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549791128148-0AUEF262PLEEWG0VJ93V/Screen+Shot+2019-02-04+at+23.49.54.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549791150805-L9KDEJMYKX6CLK9T28CR/BJ45vPWCYAANv-l.jpg Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549791186500-30P2M5V6HG8KJ9SG7RIN/_bg.jpg Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1549726369089-01WGBZ9ERB86LAQYWT9M/Screen+Shot+2019-02-09+at+17.39.17.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1583005159373-EZMXR9JXK97WYMA334X1/serenay-sarikaya-head-shoulders-reklami.jpg Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1583005224893-EXEAI72QJCMFZ5627BJX/Screen+Shot+2020-02-24+at+23.27.35.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1583005449475-VQXBJ92U79D5Y78JZEM8/Screen+Shot+2020-02-29+at+22.43.12.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1583005544912-0FJK7QW3E451KJIHYOFT/Screen+Shot+2019-12-02+at+02.19.51.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1583005592862-7TOOQ9OXYEQRAR5VJJS3/Screen+Shot+2019-12-02+at+02.09.53.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1587372654979-JBT13BD8RGRO1KFIL5V0/Picture1.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1587373521234-CM2AQBGASLPAUWC6N4JH/Picture1.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1587374308262-LHGA8V6N6CUVGA5RFYYP/Picture1.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1588776562140-Y27X87R26TMM44XGD3MG/Screen+Shot+2020-05-06+at+17.49.01.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1584436270638-YFC7R15P2FEAR2RC7HKI/image-asset.jpeg Works - The Biggest Clean-up Movement of Ariel #DünyanınKiriniÇıkaralım The Biggest Clean-up Movement of Ariel #DünyanınKiriniÇıkaralım The campaign is made for the launch of the new product of Ariel, called Oxi. What we have to do is to highlight how Ariel Oxi removes stains, especially dried-in stains, in one wash. Rather than giving the message with ordinary detergent formulas, we decided to make it in a socially responsible way. The idea came up from a real-time hot topic that occupied the agenda in Turkey, Istanbul: dirty forests! We decided to create an Ariel team and start cleaning the forests by collecting garbage with a huge sheet. At the end of the day, the stains will be dried-in and we will be able to show how Ariel Oxi deals with dried-in stains. The idea was supported by our events in places where the garbage should be collected. People are invited to our activities via our social media communication and we succeeded in the biggest cleaning operation ever made. Finally, the campaign has the best perform ever among all the creative Ariel works ever done for the Turkish market and hit the 1st place in its marketing history according to returning results. https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1598902754599-764L9SMDC12TUPXGMFVZ/image-asset.png Works - First - 60 minutes of freshness / Fresh loop The film is made for the launch of First 60 Minutes product. The unique selling proposition of the product is it maintains its taste and freshness for 60 minutes long. Although we have very limited time for a launch film we came up with a simple idea and managed to sort it out. The idea was fresh loop. We showed a white-collar boring at work and then her refreshment moment with First 60 Minutes with a loop visualization. https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1614508539392-2HIHZ8Y0H5I7FDI941WB/Screen+Shot+2021-02-15+at+20.39.48.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1617484962587-PWDZSJ2KDWP2HWJR5G6T/NUSRAT11123244.jpg Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1631376852603-41CC7FKBFWXXM08G5C54/image-asset.png Works - Turkcell Mağaza Lansmanı / Turkcell Mağazaları Artık Birer Teknoloji Mağazası https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1631377218541-X0R2785XQYTYNQW1WQZB/image-asset.png Works - Turkcell Fiber / Her yerde ev rahatlığında internet Turkcell, Turkey's largest GSM brand, has launched a 10 GB gift campaign for its customers using fiber internet at home, which they can use by making a hotspot every month. We described this campaign with the situation that people cannot find the comfort of watching TV series and movies if they are outside of their homes, by using a family. Our family, who said goodbye to their favorite TV series and movie characters when leaving home, started to access the Internet as if they are at home, thanks to Turkcell's new campaign. https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1631377398229-W6R056IMBSJTCXZAFBHE/image-asset.png Works - Amazon / Okula Dönmek İsteyeceğiniz Okula Dönüş İndirimi Amazon, the world's largest e-commerce site, made a 60% discount for the back-to-school campaign in Turkey. We gave this news by showing the adults who could not resist the big discount and buy and use children's products. “Discounts that will make you want to go back to school!” https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1643460363437-W181MYONQ9PQDI3VOOSJ/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1643460998022-935E77GJ81EL26CRQ6PP/Screen+Shot+2022-01-29+at+15.51.46.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1643461210155-GIISFK63E3IO6K1OAPUN/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1643461554099-DBMTUK55XF9FTQPO2LS1/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1646142102591-HJPO86X2WEZHHVIIF2DV/image-asset.png Works - EVDE DUVARLAR YOKMUŞ GİBİ İNTERNETE GİRMEK İÇİN TURKCELL SUPERONLINE'A GEÇİN Turkcell, the largest GSM brand in Turkey, brought a new technology modem to Turkey. This modem has a super wide range so it delivers its signals to all rooms in the house. Like there are no walls in the house. ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1655935257649-SG2M285K6TR3FY60G4BN/Screen+Shot+2022-06-23+at+00.55.35.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1631376121045-TAWP79L0A0P05OLXILCS/image-asset.png Works - Duru - Hydro Pure Duş Jeli / Saf Güzelliğin Arkasındaki Banyo Deneyimi Duru's Hydro Pure series stands out with its naturalness and its transparent structure that even shows its back. Thus, we gave the benefit of this natural product by using Alina Boz, known for her pure beauty, and with Turkey's most natural waterfalls, which are transparent enough to show their back. https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1654618775927-CGF0ONNB3B30LAA8ZR7T/image-asset.png Works - Variodor / Kapının İyisi - Teaser We had something to tell on behalf of Variodor, one of the largest door manufacturers in the world. When it comes to purchasing interior doors, men gave importance to functional features and women to aesthetic appearance. However, there was no door brand that met both expectations. Except for Variodor! We explained the in-betweenness of the interior door purchasing process using Turkey's most beloved couples, Aylin and Alper. By the way, we couldn't decide which celebrity we want to use in the commercial. https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1664962058425-GP64EA41SW3IQM1CP0ZL/3c2c23153856203.Y3JvcCwyNDkwLDE5NDgsNTExLDA.jpg Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1674302349917-V5JENQBS9ZM71IICHYXD/Screen+Shot+2022-10-20+at+08.48.17.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1674304082193-C67CFEIC2GAMCXTLG98O/image-asset.png Works - Turkcell mağazalarında Sarı Günler İndirimi başlıyor! Turkcell launched a three-month discount campaign called Yellow Days. The campaign period is so long and the discount rates are so high; even Doğu Demirkol, the new brand face of Turkcell, finds it difficult to believe. For a while, he even worried about whether those discounts would affect his new deal with Turkcell. https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1693249969365-WTB6IGKCASKPUOEVVXRD/image-asset.png Works - Turkcell Faturasızlara Özel Gold Üyelik Gold membership is a special membership for prepaid lines with many advantages launched by Turkcell. Doğu Demirkol, who doesn’t believe in this, bets with his friend and claims that such advantages will only be for postpaid lines. Guess who wins… ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1693250366182-FLH3KCJGAFK7ISAG7U5M/image-asset.png Works - Turkcell Superonline Fiber / Kampanya Those who buy fiber packages of Turkcell Superonline also get TV+, Game+ and YouTube Premium! Imagine what happens if this much content comes to your home. ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1695979360149-L89A9PVXJ3KYX22XCOVM/image-asset.png Works - Turkcell Uygulaması / Uygulamalı Anlatım We explained how easy it is to perform all transactions from the Turkcell application. That was very easy. You enter, you press, you choose, it happens! ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1711802828255-PGPZC9NFWHJNDMJ1IPCN/image-asset.png Works - Turkcell Ramazan Kampanyası The idea in Turkcell's Ramadan movie in 2024 is based on our traditions. As every year, traditions surround us during Ramadan; so as Turkcell's traditional GB campaign has taken its place in our lives again. In this manner, the tradition has not been broken again! There may have been a minor deterioration in the mosque's ridge. ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1711803022596-NNC8VQAKOA9R68GU4D7P/image-asset.png Works - İzocam İmaj Kampanyası We based the campaign of İzocam, Turkey's largest insulation company, on a simple but effective question. What happens if there is no insulation? Imagine the sound of cars outside, the noise of the street, the heat and cold at home... Hey, we already thought about it! https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1711803234351-ZQLCMZA7RPY7ZCA8AVMC/image-asset.png Works - Turkcell / Akıllı Fatura Artık Ücretsiz What if we told you that Turkcell's service, which prevents overpayment of your bill, is now free? The fact that this service, which everyone has been using and paying it for years, is free; This is worth celebrating by singing! https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1711889505374-YV126YLWHAZZCS4TU3OR/image-asset.png Works - Turkcell Superonline / 1000 Mbps Fiber / Uçan Daire Flats using Turkcell Superonline's 1000 mbps fiber internet are taking flight. This must be what they call unidentified flying object. ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1737623676438-J0S9DF5PRA7C2SKS9MG4/_bg.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1735544475964-PO90JI2SOQ7LECB7R5R8/image-asset.png Works - Paycell / Hesap Savaşları As Turkish tradition: bill wars! In gatherings with friends or family, paying the bill of those at the table as a sign of courtesy and hosting them is a Turkish habitude. This time, the winner of this bill war is clear; Paycell user! ;) https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1740648973297-6GFP2ZNXSZ6CUPVN1117/Screenshot+2025-02-27+at+11.41.14.png Works https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/1749027026173-GY9ME95VU2MUYP7ZXR7H/image-asset.jpeg Works - TURKCELL'DE TUMBARA DEVRİ BAŞLADI! What happens to the GB’s, minutes, and SMS’s left in your GSM package at the end of the month that you couldn't finish? They disappear! They go to waste! Our hero is devastated when he hears this and enters an arabesque mode. Fortunately, with Turkcell's new service Tumbara, the remaining in your package accumulates and becomes points; that makes our hero relieved. ;) https://tuanbaykut.com/about-tb daily 0.75 2025-11-20 https://images.squarespace-cdn.com/content/v1/5c4a1efa7e3c3a3eb6d7f639/700481e7-c061-47e3-9351-5c4b67a84ac4/IMG_4162.JPG About - Cheers! It all started when… …he discovered he had been passionately in love with telling stories. In time, it turned into narrating stories and getting things square for brands. He is a copywriter based advertising creative and now working as Creative Group Head. Throughout his career, he worked with SesliHarfler Linked by Isobar, Detroit Digital Advertising Agency, Saatchi & Saatchi Istanbul, Leo Burnett Istanbul, Rafineri and MullenLowe Istanbul proudly with experience in more than 50 national and international brands. Over the years in the industry, he has been focusing on both online & offline creatives and performing on each side. Outside the business, he is an inexpert but ambitious songwriter, highly skilled cook, professional eater, and unbaked drummer & harmonica player. https://tuanbaykut.com/keep-in-touch daily 0.75 2022-01-20